Last year I did a clinic search engine marketing for beginners for the DDMA, the Dutch Dialogue Marketing Association, for whom I’m currently also doing a strategic project. The clinic was a big success, both for me (I enjoyed it very much) as for the people taking the course.

Because of the success we decided to do the clinic again this Quarter. On top of that we are working on some more (related) clinics, but more about that some other time. For now the demand for the clinic is good, already a week after we announced this new clinic more than half of the available seats were already sold. But there is still room, so if you are interested you are more than welcome to register for the clinic. Even if you are not a DDMA-member. DDMA members do get a big discount! 

Check out all the information (in Dutch!) here.

As you may know I have a monthly column on Searchengineland. There I discuss search in Europe. The column is meant to have people actually learn things. Just telling them they should use different title tags and different translators for each country is something many already do, so I try to put in a different angle.

In my latest column I looked at the fall of the Berlin Wall in 1989. You should know I studied history so I always have an interest in historical facts and especially in historical relationships. In my latest column I tried to connect that what happened in 1989, the fall of the Berlin Wall, to how we do search these days. Continue Reading »