A short plug for the International Search Summit

Posted June 28th, 2010 in Interview, speaking, Video by Bas van den Beld

I was fortunate to be invited twice to speak at the International Search Summit in London. This conference, organized by Webcertain, the company of Andy Atkins Kruger, is a small conference, but one which is very nice, partly because its not that big. You really get good information from different international speakers and you can really learn something there. At the last one in London I (with some others) was shortly asked about the conference. An opinion I was happy to give, you can find it below in the video. This is one conference I will come back if they ask me. And then off course I hope to see you there ;) .

My presentation on the International Search Summit 2010: Tips and trends on mobile in Europe

Posted May 14th, 2010 in speaking by Bas van den Beld

Yesterday I made a very quick trip to London, I flew in on Wednesday afternoon, had a quick drink with my good friend and State of Search Nichola Stott and then went on to a Jazz club where I was invited by the organizers Andy Atkins Kruger and Gemma Birch from Webcertain. I had a great time there. A big compliment for the both of them.

The next day it was time for the conference, the International Search Summit. It was (again) a really, really good conference. Very well organized and a line up of impressing speakers who, something many organizers forget, were all complementary to one another, making the day very informative.

In the afternoon it was my turn to talk about Mobile Search in Europe. It’s not my main topic I usually discuss, but a topic I do work on quite a bit behind the scenes. Mobile, and mobile search in special, are a very much growing. If you don’t do it, you are crazy. I will put up a longer post on the subject on State of Search soon, but for now, here is my presentation:

My presentation at SASCON: Running a Pan-European Search Campaign: More than (key)words

Posted April 29th, 2010 in speaking by Bas van den Beld

This week I spent some time in Manchester for SASCON, a conference organized by a group of Manchester SEOs in an effort to attract attention to the fact that there is more than London when it comes to search marketing in the UK. After a day of conference (and two nights of networking and fun) we can safely say the organization has succeeded.

The conference was a big success  I think. There were many good speakers and the organizers did a great job in how they took care of the speakers. We as speakers all agreed on the fact they did that very good. Which is important when organizing a conference. I am already looking forward to next year, where the organisation wants to make things even better.

I was on two panels this show, the black hat / white hat panel and the Running a Pan-European Search Campaign panel. In the last one I did a presentation on how to handle the different cultural elements in Europe. It was in line with a post I did last year for Searchengineland. Below you can see the presentation on Slideshare.

This week: going to Manchester for Sascon

Posted April 25th, 2010 in speaking by Bas van den Beld

This week is another week of traveling. Conference season continues with a trip to Manchester this week. Although right here, in my ‘home town’ (I don’t live there anymore, but it still feels like home) Amsterdam one of the best conferences in Europe takes place: The Next Web. This conference I used to cover for Dutch Cowboys a few years ago and it really is a great conference, which is organize by a ‘few good men’ Patrick, Boris and Arjen. Anyone in the Netherlands this week I urge them to go and buy a ticket and head over to the conference. But as said, I won’t be there myself. If you want to meet up with me, I will be in Manchester this week. There I will be speaking at SASCON, a conference which is organized by a group of Manchester SEOs who believe that the north of England also needs a good conference. And by the looks of it, they have succeeded. The line up of speakers is very very good, they even got Joost de Valk :) . I will be discussing international search. In my talk I will be looking at the differences within Europe, in the line of what I wrote about before on Searchengineland and something which will be published there this Tuesday. I’m very much looking forward to the conference. Be sure to check out what we write on State of Search and listen to our radioshow which we’ll be trying to do from Manchester this week!

I got interviewed (in Dutch ;) ) on the future of Search

Posted April 21st, 2010 in Interview by Bas van den Beld

A couple of weeks ago I spoke at the B2B Marketing Forum on the changes we are seeing with the SERPS and how we should act on it. The subject was all about the future, where are the search engines going. After that session I got interviewed by a Dutch people search engine, 123 people. You can find the interview below. They also wrote out the entire interview here. The interview is in Dutch so if you want to understand it and are not Dutch, here’s te version which is translated using Google Translate (which has its usual quality so you are warned…).