Social Marketing – Bas van den Beld

17
Nov 13
0

The Nordic Digital Performance Rotation Curation

This week I will be part of an initiative set up by +Ola Hanø a Norwegian Internet Entrepreneur. He got together a group of impressive people, some of the best experts on Digital Marketing in the World, Europe and in the Nordic countries. These experts are all one week long ‘in charge’ of a Twitter account,@NordicPerform. Each expert has his or her own topic.

There are many great names on the expert list, like for example my good friends Bryan Eisenberg and Kristjan Hauksson, but also the likes of Jim Sterne, Avinash Kaushik and Nathalie Nahai for example.

And this week its my turn! I will be talking about understanding your digital audience. I will place links to interesting articles, share some thoughts and point the followers in the right direction.

So I hope you will start following this account, not just for me, but also for the great bunch of other people on the list. And communicate with them/ me! Share your own links, help me find new information, and tell us what you think. And off course retweet.

See you there? You can follow the Twitter account here: https://twitter.com/NordicPerform and more information is available here:

http://www.nordicperformance.no/

31
Jan 11
0

Making my debut on tv and in a Dutch newspaper

Category:Interview,News,Social Marketing

Last week was a week I’m not likely to forget that easily. It was special because I was very busy with a training session and there was an afternoon about Social Marketing for non-profit organisations which I organized (and spoke at) for the DDMA. But there was something else last week which was fun: I made my debut in both a national newspaper (the Algemeen Dagblad) and on National television!

It started on Tuesday when a reporter from the AD called me to ask about a website which had what they said was a revolutionary idea in Holland. When you tweeted from the website you would get a 5 euro discount voucher. Now this is nothing new in other countries, but the Netherlands has to get used to this.

The question was how new this really was and whether or not this was something which people would actually like. After all, you are sending a commercial out to your friends. The article appeared in the newspaper on Wednesday:

(click to enlarge)

That same day I got a call from Editie NL, a Dutch show who wanted to know more about this. After a talk they asked me if I would be willing to appear on camera. Off course I did :). A cameraman and reporter came by my house on Friday to record several things. This was broadcasted on Friday evening.

07
Sep 10
4

Hi, I am the Social Marketing Ambassador

Category:Social Marketing Tags : social social marketing

I have some news to share with you. Starting this week you will see a new job function appear on my Linkedin profile, my e-mail footers, my presentations and my other social media outings: that of the Social Marketing Ambassador for the DDMA, the Dutch Dialogue Marketing Association. Its a function which I will be doing two days a week in the coming period.

As the Social Marketing Ambassador I will be trying to close the gap which exists between the early adopters in the industry and those looking to ‘do something’ with social marketing. I see there still is a lot of misunderstanding about the topic and the DDMA is giving me opportunity to inform people about this way of working, from a independent place.

Why me?

So why me? This function actually is made for me I think. I have always been independent and can stay independent as an ‘ambassador’. On top of that I have always been somebody who builds bridges and connects people. In this role I can do that and collect and spread the knowledge which is present with all the experts in the field.

Category Archives: Social Marketing

Nov 13

0

The Nordic Digital Performance Rotation Curation

Jan 11

0

Making my debut on tv and in a Dutch newspaper

Sep 10

4

Hi, I am the Social Marketing Ambassador

Why me?

Short bio