Rethinking Search: no keywords but keyphrases
Category:explained,Video
Avinash Kaushik is one of the frontrunners in the search industry. He focuses on search and analytics and works for Google. In this video Kaushik talks with Ralhp Wilson about the Long Tail of Search. It is no longer about keywords, but key phrases. So from now on: phrases it is. Optimizing is no longer a one-time ‘SEO-action’ but an ongoing process. An interesting interview to make you think about the possibilities of search.
